Australian Football League Players’ Association (AFLPA) is an industry membership organisation for all AFL players. AFLPA provide a number of support services to ensure the wellbeing, and long- term success of its members across a number of important metrics outside of on-field performance.
Skie was introduced to the AFLPA through the work we’d done Hawthorn Football Club. The organisation sought a better way to manage and offer services to its members. It was using a legacy system that didn’t allow the organisation to scale its operations and concentrate on adding value to members rather than simply managing technical support systems.